What Is The Spirit Diet? (Part 4)

I had a great start and attracted amazing clients but I had an idea to expand my brand so I arranged a meeting with a new acquaintance and told him my idea. I wanted a neutral person to hear my ideas and tell me what they thought.

He loved my ideation and he encouraged me to do a business plan and get an investor.
Could it be that simple?

NO lol

I had NO IDEA how to get a business plan done and he although he thought I should try to open a juice bar, at that time, I felt like that was a HUGE undertaking.

I had never really considered myself business savvy but throughout my life and in many situations I excelled or did above average with little effort. So I figured I could figure it out but business wasn’t my strong suit.

So, I put together my first business plan and I sat down with my first potential investor.

The meeting was at Soho house and I showed up with like 4 too many people. I immediately knew that I was batting outside of my league.

(Apparently at The Soho House, you can literally only bring yourself and an imaginary guest unless your Bey, Jay, Obama or this guy)

Most entrepreneurs would probably do anything at a chance to pitch an investor like this out the gate and I blew it.

I was underprepared and lacked full understanding of what I was doing. I felt dumb, which for me is a feeling seldom felt.

I didn’t even take my sad lil excuse for a business plan out of my bag. I just winged it and hoped for the best.

In hindsight, this meeting went exactly as it needed to go.

(Spoiler Alert: It always does)

He asked me how much I was asking for and I told him


I could barely get the words out. It seemed so absurd to ask anyone for this type of money.

He didn't bat an eye at the number and what he said next surprised me.

stories must (36).jpg

He told me to come back to him with my biggest dream.

It’s funny, I thought I was already dreaming big. I had been a “big dreamer” my whole life but I later realized in many ways my dreams were limited.

After the meeting. I was so embarrassed. I sat with myself and I had an honest conversation.

There was a huge learning curve and starting my business entailed way more than I anticipated.

Are you willing to take on this this task?

I asked myself.

I needed money but I didn’t only want funding, I wanted to have a real plan and real understanding so I could obtain enough funding to bring into fruition what I see in my head.

I wanted to expand my knowing. I realized how big the opportunity was I have is and I wanted to get it right.

In 2016, the same investor invested in another woman and it made the press. He show me the article and explained to me how hard it is for black women to get funding.

Great. Another Hurdle.

In the last few years I did more work than I ever thought I could do in pursuit of something.

I attended webinars, got certifications, watched lectures and read books. I lost everything that wasn’t put here to stay and I let go old ideals, habits and thought patterns to make space for new experiences, people and levels of awareness.

What I realize now is that I had to grow into the type of person who could effectively do what I was asking God and the Universe for.

At times I forgot that this is God’s plan and my when I ventured out on my own, those plans were derailed and detoured leading me back to my true path.

Every time I fell down, I got up stronger and each time I “failed” I learned something valuable.

“For even in defeat, there’s a valuable lesson learned so it evens it up for me” -Jay-z

Which brings us to right now.

Throughout all of this my ideas evolved and expanded and eventually became a bigger version of my original idea which was customizing health & wellness products for my clients.

Peel the vision back further and this is a GOD-expansion of the hair vitamin idea I had in my early 20’s.

“God Can Dream A Bigger Dream For You Than You Can Dream For Yourself”

The Spirit Diet is a plant powered lifestyle brand. It’s built on the philosophy that optimal health & wellness is not limited to a dietary title and that the “one size fits all” approach to wellness is a seedlings understanding of how unique we all are.

Build on that foundation I also offer products and services created to serve your personal quest for happiness, health and wellness.

Most importantly to me, it’s my blog. I spent a large part of my life gaining information and I want to share what I’ve gleaned so far with all those aligned with my offering.

This is a part of my legacy and I hope it will serve as companion guide for your journey.

I’ve learned a lot and have experienced a lot and I still have a lifetime to go.   

I invite you join the collective of like-minded individuals who have supported me through all of this by following me on instagram, joining the mailing list Spirit Speaks and continuing to stay connected and engaged and we all navigate this matrix.

Ultimately The Spirit Diet is here to serve the collective because I AM.

I pray you find something in my offering that enhances your experience on earth.

Health and vitality is so much more achievable armed with knowledge.

Knowledge is Power. Wisdom is when you apply it.

2019 is just starting off and I have a business plan to finish.

I offer you this as you redefine, re-demonstrate and/ or refocus who YOU are and what YOU bring to this experience.

Beloved, Stay relentless in your pursuit.
Seek what you see in your mind, know in your heart and feel in your Spirit.
Let nothing and NO ONE deter you from chasing your dreams.
Keep Expanding.

With Love,


P.S I didn’t let the internet or other people rush me.

Rodiah DorcelyComment